Vivo X23
Brand & product presentation, Stage Design, Live Performance, Audiovisual Show
2018
Radugadesign Studio developed and implemented a concept for the launch event for the Vivo X23 mobile phone. We were inspired by one of the highlights of the phone. Its back panel visually refers to the Northern lights: a mystical, unpredictable, and beautiful natural phenomenon. Viewers of the show experienced a journey at the center of similar light phenomena with our heroes. Special thanks for the cooperation of the Highteam Agency. Shout out to FLEXX BALLET for the choreography and performance.
Credits
Creative Director
Ivan Nefedkin
Producer
Irina Safiullina
Account manager
Elizabeth Golokhvastova
Art director
Viacheslav Novikov
Supervisor
Sergey Nikitin
CG artists
Vyacheslav Novikov
Andrey Flat
Elen Elkiev
Egor Andrianov
Alexander Abramov
Ivan Solod
Iurii Baranov
Vladimir Mishenko
Anton Novosad
Sergey Polukhin
Music and sound design
Alexandr Zaripov
Choreography
Flexx Ballet
Dance producer
Sergey Kabakov
Next project
Rosatom Atomexpo 2018