"I am" for Pause Fest 2020

Motion Design
2020

The “I am” project by Radugadesign Studio was presented as part of the “Motion response selection” for Pause Fest 2020. The theme of the year was “New Odyssey,” dedicated to a new decade in which we welcome new values and virtues. What will 2020 be about? And what kind of revolutions are waiting for us during the new decade? Technological? Societal? Anthropological?

 

 

Our “New Odyssey” is essentially a journey. A journey in search of answers: “What is reality?” “Who am I?” “What am I doing here?” And even “Am I here?” “Am I?”

In our project, we rely on the simulation hypothesis. If the hypothesis is true, in the future we will be able to become “creators” of the virtual world that will be “reality” for its new inhabitants. Our world may not be the most important part of the universe but merely one world in a multiverse—perhaps it’s just an experiment, a result of overdeveloped civilization.
Credits
Creative director
Ivan Nefedkin
Producer
Dina Safina
Screenwriter
Anna Kramar
Production director
Elen Elkiev
Production team
Alexander Abramov Egor Andrianov Sergey Voronov Sergey Nikitin Slava Rybin Maksim Grebenschikov Sergey Gorokhov
Models
Ilya Lim Jancy Bazego Vasilisa Sokolova Anya Mikhailova Anastasiia Tskhai Alexey Vorobyev
Style
Olga Bobrova
Style assistant
Lina Bulygo
Make up
Alena Trusova
Sound
Alexander Zaripov
Voices
Allie, Bella, Ellen, Kristine, Michell, Fred, Jimmy, Kelvin, Matt, Nick
Gaffer
Alexander Garan
DOP
Andrey Kashurin
Next project
Zenit 2020